Tourism board seeks more visitors

November 2014 marked a resident-voted change in Sweetwater County; the raise in Sweetwater County’s lodging tax.

With the raise in lodging tax from 2 percent to 3 percent, the travel and tourism board is able to implement a more extensive marketing plan to increase visitation to Sweetwater County.

“The board is very appreciative of the local voters and their support of the lodging tax increase,” Executive Director Jenissa Bartlett, said. “We make sure every effort is measurable and increasing visitation, or we will alter our strategy.”

State statute requires that the lodging tax be spent on de...