Remembering when Rock Springs was branded 'Home of the Steel Ponies'
May 26, 2022
The reveal of Sweetwater County Travel and Tourism’s master tourism plan to the Green River City Council last week had me thinking about a tourism-based study the Rock Springs city government initiated in the early 2010s.
Although it was just over a decade ago, Rock Springs and Sweetwater County were a different place. The residual momentum from the oil and gas boom meant money was still coming in from the activity, but local leaders knew things were coming to a close and were looking at a means of diversifying the local economy to lessen or even avoid the bust cycle most knew was on its...
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