Our view: Upholding the cowboy code
July 18, 2018
The University of Wyoming wasn’t likely expecting the criticism it received when it unveiled its new marketing slogan “The World Needs More Cowboys.”
The critical comments are coming from some faculty members who claim the slogan isn’t inclusive and supports a stereotypical image of a white man in blue jeans and wearing a cowboy hat. The university claims the slogan will be used with images that don’t associate with the commonly held image of the cowboy. We think it’s fair to let the university move forward with its slogan and their plans for using it. Should the university mism...